The Control Center for eCommerce: Content Analytics is the only end-to-end eCommerce solution wrapping a full suite of Analytics and Reporting, around best-in-class Content Management and syndication capabilities.We understand the complexity of eCommerce management, so we built our platform to simplify the process, with everything you need to manage all of your products, and ultimately, increase revenue. We’re helping PepsiCo, P&G, Levi’s, Starbucks, Abbott Nutrition, Mattel, L’Oréal, Samsung, and others stay at the forefront of eCommerce.

About the Founder

David Feinleib is a Big Data expert and author of Bricks to ClicksBig Data Demystified, the Big Data Bootcamp, and an upcoming compendium on eCommerce, eCommerce Rising. David is a serial entrepreneur, founding four companies, two with exits to HP and EMC, and has authored the book Why Startups Fail. David is a sought-after speaker and the producer of Big Data TV.

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david feinleib
David Feinleib
Founder & CEO

Dave brings extensive entrepreneurial and operating experience to Content Analytics, founding four prior technology startups: Likewise Software (acquired by EMC), Centeris Corporation, Consera Software, and OnDevice Corp. (acquired by Keynote Systems). Dave has also worked in the venture capital industry, first as Entrepreneur-in-Residence at Ignition Partners and later as a General Partner at Mohr Davidow Ventures. Before his entrepreneurial career, Dave was hired by and was the youngest employee at Microsoft. At Microsoft, Dave managed the Out of Box Experience team for Windows and worked on television and internet access services. Dave holds an M.B.A. from the Stanford Graduate School of Business and a B.A. from Cornell University. Dave is an avid athlete and has participated in five Ironman competitions.

kenji gjovig
Kenji Gjovig
VP of Partnerships & Business Development

Kenji leads Partnerships and Business Development at Content Analytics. Kenji joined Content Analytics through our acquisition of his company High Tide Consulting. Prior to High Tide, Kenji was Director of Supplier Development at Walmart and Sam’s Club. Prior to his career in retail and commerce, Kenji was a submarine officer with the US Navy where he trained and led a team of 130 sailors operating a fast attack nuclear submarine. Kenji holds an MBA from the Stanford Graduate School of Business and a BS from the US Naval Academy.

Brian Bates
VP of Sales & Marketing

As a seasoned sales and marketing strategist for many years, Brian has worked with companies in the software and technology space to rapidly scale teams and drive go-to-market strategies. At Content Analytics, Brian leads the Sales and Marketing groups, with a focus on increasing revenues. Brian holds a B.S in Economics from The Ohio State University.

Vinod Muralidhar
VP of Products

Vinod is a Product and Engineering Leader having worked in Microsoft and EMC as well as SaaS startups like Nitrio and Procurify. Vinod brings deep expertise in domains and technologies such as Server, Storage, ERP, CRM, Big Data Analytics and Machine Learning. At Content Analytics, Vinod leads the product team and is responsible for defining the company's product strategy, roadmap, and new feature development. Vinod has a Master's degree in Computer Science from the University of Kansas and a Business degree from Stanford Graduate School of Business.

nancy schoendorf
Nancy Schoendorf
Board Member

When Nancy Schoendorf joined Mohr Davidow in 1993, she brought 17 years of industry experience in a variety of engineering and executive positions. Nancy has been instrumental in helping to build companies that create new categories or innovate how software and services are developed, distributed, or applied in retail, supply-chain management, customer-relationship management, and marketing. Nancy spent 10 years at Hewlett-Packard where she ran operating systems projects including HP-UX and its real-time extensions as engineering section manager.

geoff baehr
Geoff Baehr
Board Member

Geoffrey Baehr is a General Partner at Almaz Capital investing in areas ranging from security and networking to analytics and big data technologies. He led the firm’s investment in Vyatta, which was acquired by Brocade in 2012, as well as investments in Sensity, Cinarra, GridGain, and Content Analytics, where he currently holds board seats. Geoff is currently working on Software Defined platforms and networks and data analytics applied to the Internet of Things. He is also working on the scaling, management, and control of virtualized infrastructure. Geoffrey served from 1988-2000 as Chief Network Officer for Sun Microsystems. During his tenure at Sun, he developed advanced technical products and, with his team, obtained more than one dozen patents. He earned a BA in Biochemistry and Natural Sciences from Fordham University.

Walking the digital aisle across a growing assortment of products would be inefficient without this platform. Content Analytics delivers a fast path to actionable insights.

David Lewis
Site Experience Director, Dorel Industries

Content Analytics made sense for our brand for a number of reasons. Most importantly, the maturity of our online business and the state of our online identity at the time we began our journey together made the tools analyzing content a priority. Content Analytics provides content management and analytical tools that we find valuable and has played a role in teaching our team which questions to ask when evaluating our content health.

Jason Eastman
Vice President, Ecommerce, Crayola

When we're dealing with thousands of SKUs across multiple retailers, having the right tools and data consolidated in one place helps us pinpoint exactly where to accelerate change.

Erica Zubriski
VP Sales, Mattel

Measuring and improving business performance in eCommerce is one of the biggest challenges facing major brands today. Content Analytics is our technology partner of choice in the Omni-channel space. Their platform addresses some of the biggest and most challenging problems today: content and analytics.

Bryan Gildenberg
Chief Knowledge Officer, Kantar Retail