Brands are well aware that retailers move pricing without notice or warning. In the absence of software intelligence to match the speed of the retailers’ algorithms, brands can’t collect enough data to prove which online retailer moved the price first and by how much.
WITH FIRST MOVER:
Brands now have the evidence they need to substantiate a conversation with those retailers about product pricing. Brands see, in real-time, which retail site moved the price first, when they did it, and at what rate.
We upload matching products, across multiple retailers that you want to monitor and start tracking the pricing history right away. Our intelligence engine updates pricing information at intervals you select, including in near real-time, to give you the most accuracy possible.
The report immediately identifies, by customized time frame, how many times a single retailer has moved the price and which has moved it the most frequently.
Sort by product name, UPC or product number to see the most important products on top. Flexible customization options include searching by an individual product name, and an alert functionality sends out an email whenever a retailer lowers its price.
A color-coding system provides a visual cue to signal if the price has been moved and records both the original and the reduced price in a single field.